Solopreneur Identities

The “F” mark represents the collaborative partnership and convergence of ideas needed in advancing change.

The dynamic images of nature – both stock and personal photography – combined with an earth-toned palette reflect the client’s philosophical approach to strategic advisory. The identity is carried through presentation materials and social media channels.

Ronna Brown | Renowned leadership coach and organizational and board consultant for nonprofits and foundations.

Visual design focuses on transformational change – using a graphic composed of dots that reconfigures based on content. The typemark uses classic typography and is underscored with progressively sized dots to tie the graphic language together.

The website is streamlined and organized to focus on Ronna’s services and the high praise for her accomplishments in philanthropy. A nurturing color palette supports the messaging.

Alley Cat Research | New entry into the due diligence and investigations space, ACR opted for an unusual branding approach.

Committed to finding what lurks in the shadows, Alley Cat provides a fresh, approachable brand that speaks across B2B and B2C audiences of corporations and litigators, and individuals.

Brand development required unique messaging in a just-the-facts style with a level of gravitas for Alley Cat Research’s varied audiences. Using retro images treated in a film noir style, photography is combined with a limited color palette of black and grays with a pop of red.

Alley Cat Research uses digital marketing and communications. Assets include report covers and services brochure.

Social media campaigns and ad series are targeted to individuals interested in general background reports for personal services.